Some of the biggest names in London’s tourism and leisure sector have promised fair pricing during next year’s Olympic Games.
The capital’s tourism agency London & Partners has launched a new charter, backed by major brands, which commits signatories to maintain prices during the Olympics ensuring visitors are not ‘ripped off’.
The charter has been backed by New West End Company which represents businesses in Bond Street, Oxford Street and Regent Street, The 02 Arena, minicab firm Addison Lee and Historic Royal Palaces which operates some of the capital’s most popular tourist destinations.
The Mayor of London Boris Johnson said: “It is fantastic news that London’s businesses are signing up to this charter and signalling their commitment to ensure that when we welcome the world to London next year we make that welcome so memorable, so incredible that visitors come back to our great city again and again.”
Martine Ainsworth-Wells, London & Partners Marketing and Communications Director said: “We’re urging all our consumer facing businesses to sign-up to the charter. By joining the Charter it is a clear demonstration that they want to work with us to create the best experience possible.”
More information on the charter can be found on the London & Partners website.