The latest survey of Cycle Hire users is now available online and makes for interesting reading, especially given last week’s news that Barclays has decided to quit as sponsor three years early. In deference to the impending Christmas festivities, let’s start with the good news and note both that “overall satisfaction has reached a record […]
Did slow negotiations and poor timing kill the Barclays deal?
How did Transport for London’s announcement that Barclays had agreed to sponsor the bike hire scheme for a further three years and provide an additional £25m end with the bank walking away without any prior warnings?
Greens: ‘Boris either misled Londoners or didn’t understand his Barclays deal’
Mayor Boris Johnson has been accused of either “misleading” Londoners or failing to understand his bike hire sponsorship contract after it was announced Barclays is walking away from the deal three years earlier than expected.
Barclays quits as ‘Boris Bikes’ sponsor
Barclays is to pull out of sponsoring the capital’s £225m bike hire scheme. The bank initially agreed to provide £25m of sponsorship in return for exclusive naming rights until 2015, the deal was later extended by three years with the bank promising a further £25m. At least £1.57m has since been deducted from the total […]
Fall in Cycle Hire use raises new questions over value for money
A London Assembly member has questioned whether the capital’s bike hire scheme is offering value for money after official Transport for London figures show ridership has fallen over the past 12 months. As previously reported, usage fell from 1,163,171 hires in August 2012 to 904,155 this year, with September’s hires falling from 1,015,145 to 701,656 […]